Tuesday, October 7, 2008

Yahoo to maintain position number two.

Yahoo starts its biggest homepage makeover, Jerry Yang and its Yahoo boys are back in business, after the Microsoft takeover bid and the Google ads partnership, Yahoo is now officially online and back in business. We got a major radical makeover here. Yahoo got a nice homepage. Navigation is good, user interface is clean, users won’t get lost anymore. There a lot of excitement about Yahoo, we missed him, this past few months, the web witnessed Yahoo “serious problems”. Correct me if I’m wrong I thought Yahoo is out of control, its stocks plunged, it got a brutal competition, no innovations, no transformational deals, no managements overhaul and the worst of all, the threat of Microsoft takeover bid. But Jerry Yang is back, Yahoo is Yang’s baby, Yang return, to remake the company and conquer the web. Yahoo done some aggressive move, one of this is the Google – Yahoo ads partnership. A deal which allows the search king to sell search ads on some of Yahoo’ search result pages- smart move. Yahoo’s bottom line here is to reduce the amount of money Yahoo needs for expensive data centers and product developments. Yahoo can’t afford too buy those expensive server decided to outsource a tiny percentage of its search ads to rival Google, who has the formidable resources to power it search ads. Yahoo step have immediately boosted its financial status. The Google ads deal is the last sort of action Yahoo got to stay away from Microsoft and ends the software king takeover bid. Its panama online advertising starts to move on, Yahoo need to work hard because Microsoft is preparing to challenge Google, it means Microsoft will leapfrog Yahoo; Microsoft AdCenter is now making a hits online. Yahoo need to watch this and must do something; it must maintain its number two position next to Google not Microsoft.

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